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Author: Pearl Strachan

The Low Down on Freelancing

The Low Down on Freelancing

Working as a freelance copywriter on the internet can be done from anywhere – from your favorite coffee shop, from home, or even from college. All you need are a few basic programs (like MS Word), a reliable internet connection and your laptop or desktop. Avenues to follow as a freelancer Many times when looking for freelance work online you’ll see sites that want a bit of money from you to sign up or get work. These sites are often…

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Advantages of a Single Source for Your Copywriting Needs

Advantages of a Single Source for Your Copywriting Needs

Of course you are busy, so why would you try to find new designers and writers every time you have something new to be done. If you often need thing written, think about how much easier it would be with a resource you could always go to and depend on for all projects. Consistency Some people try to handle their business using many writers: one writer for sales letters, one writer for e-books, and another writer for blogs. But why…

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Hired Help: Freelancers or Free-birds?

Hired Help: Freelancers or Free-birds?

Sometimes outsourcing to a freelance service provider is the most efficient way to get a specific piece of work done, whether that’s copywriting, programming or web design and so on. In order for this to work the way you envisaged it, however, you need to make sure your freelancer scores high on the following traits. Many times employers end up with a raw deal because they weren’t too careful. Here’s what you need to look for. Good communication It is…

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Getting the Pro Copywriting Agency to Get You Traffic

Getting the Pro Copywriting Agency to Get You Traffic

In any business you run, especially online, you’re going to need skilled article marketing services in the form of professional copywriting. So whether it’s an individual provider or a company that you hire, they’ve got to provide you with well-written, highly readable and relevant SEO-friendly content. Gaining an online presence The best way to successfully market your business and services online for that ever-growing volume of targeted traffic, is through a considerable online presence. This is where reader- and keyword-optimized…

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Article Marketing – 5 Steps to Success

Article Marketing – 5 Steps to Success

Article marketing is one of the greatest tools available on the Internet nowadays that has both immediate and long-term benefits. It is quite unlike PPC advertising, banner ads and the such in terms of its effect on both the reader and the writer. The main trick is to know when to DIY (do it yourself) and when to use software but there are a few other tips well worth the knowing. Your business can only profit from knowing the following:…

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Keeping it Simple: Good Amazon Product Listing

Keeping it Simple: Good Amazon Product Listing

The idea is that big words, long sentences and complicated concepts really don’t impress anyone . And if you’re attempting this in a second language that you’re not too familiar with, the results can be quite messy. Witness my French essay on my dog’s medical condition, for instance! So whether English is your first or second language, you’re going to want to keep it short, simple and to the point. Especially on Amazon where everything is quick, simple and immediately…

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Simply Put – SEO Content Writing

Simply Put – SEO Content Writing

The mushrooming growth and spread of the internet has provided a whole new dimension in which to advertise and promote business products and services. The simplest and one of the most effective ways to get your website link clicked, as opposed to some other, is to use Search Engine Optimization (SEO). SEO refers to the process of content writing that specifically targets search engine rankings (via spider-bots) so that anyone using a keyword that describes what you’re selling, (say, ‘country…

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Finding the ‘Kings of Content’

Finding the ‘Kings of Content’

You’ve probably heard the above saying a few times by now if you’ve been in the content services for any length of time. And it’s pretty right on. Most websites you’ll find are all in the written word and if that written word is boring or dry, visitors won’t stick around long. That means no traffic. Similarly, if your website is geared to selling a product or service, you want to make sure your copy is persuasive, engaging and will…

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Leave it to the Amazon Pros!

Leave it to the Amazon Pros!

There are plenty of professional Amazon writers out there and with good reason. They know what they are doing and can help your Amazon business in very concrete financial and social terms. If you find a good professional Amazon copywriter, here are some of the tangible benefits you can expect. The first thing you learn as a good manager is how to delegate. It frees up a lot of your time to manage other areas of the Amazon business. Frankly,…

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Keeping it Short and Sweet

Keeping it Short and Sweet

Authors frequently comment that writing short stories is tougher than writing the longer ones, the novels and so forth, because of the space constriction. The idea is to get the point across effectively in fewer words; therefore each word must be carefully selected. A precise meaning must be conveyed with each sentence. Remember quality short content is king. When writing online content, this is especially relevant and, keeping a few guidelines in mind, it gets easier with practice. Witness 1….

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